Focused on understanding Viceroy’s customer behaviors are current and trends for the future, we created a long-lasting digital experience that’s elegant, engaging and distinct, giving them an insider experience with every visit. Using rich photography, VR, and 360 panoramas, each destination is immersive and packed with insider knowledge so guests can travel like a local.
Creative Direction, Experience Design, Rapid Prototyping
An unparalleled level of service and luxury is streamlined through wearables and at-your-fingertips concierge services.
Packed with insider tips, self-guided tours and activities are available for guests. Giving them a true local experience.
With 13 locations around the world, the new design system is flexible and can be customized to match the aesthetic and tone of each hotel.